You know that once a prospect is on your property, the chances of converting them skyrocket. But time pressures, expenses and the growing trend towards "green meetings" have driven meeting planners away from site inspections and on to the web. And because the standalone still and virtual tour image galleries only offer a limited view, meeting planners and hotels are locked in to the "rate, date, space game" - buying and selling space based on price and availability rather than value.
Virtual Visit is a visual, interactive walkthrough that brings the site inspection to your customer. Because it works both online and offline, you can bring your property wherever you go on a laptop or portable storage device. You can even demonstrate event flow and room set-up options, examine floor plans and answer questions remotely - in real time.
Your website has a tough job. It has to advertise your property, provide information and support your brand and your sales team twenty-four hours a day, seven days a week. But it can only perform as well as the tools you (or your brand) give it. Stills, 360 "virtual tours" and slide shows help, but because they are so commonplace they don't truly differentiate your property from your competitors. They don't give your website the edge it needs to truly stand out - or drive sales around the clock.
Virtual Visit lets you offer site inspections online, anytime. Visitors can start right at your front door and walk through your entire property at their convenience. Whether it's meeting planners checking room capacity and set-up options, or travelers looking for a place to stay, your online visit gives them the information they need to make a decision - and book on the spot. And because they have "visited" your property ahead of time and are familiar with your unique facilities, they're more likely to use them - and that means more revenue for you.
But why stop there? Add value for your group clients by providing them with the link to your Virtual Visit, so they can use it to help promote their events and drive attendance.
Your prospects have questions. Lots of questions. Standard questions, event-specific questions, questions they haven't even thought of yet. Even their questions have questions. It's their job to book the right property - and they won't book until they've got the answers.
Guess what? Your website alone can't provide all the answers - that's up to your salespeople. But your salespeople don't always have the pertinent information or tools at their finger tips either - especially if a prospect has a detailed request.
That's where we can help. Virtual Visit lets you personally escort prospects through a secure, online site inspection. You can take prospects through your entire property over the phone - no matter where they are. Just call them up, have them open your Virtual Visit page, and the tour is underway. Walk them through the lobby, visit the suites, demonstrate room set-up and event flow, and answer questions (lots of questions) while they're virtually 'on property'. They get to see exactly what makes your property unique, and how choosing your property solves their challenges. Why would they book anywhere else?
Support your sales team. Improve your conversions. Shorten your sales cycle. Book more rooms. Contact us today.
Questions? Check out the Sell Over the Phone FAQ
You know the old saying - if the prospect won't come to your hotel, your hotel must come to the prospect.
Okay, so we're paraphrasing a little. But more and more, your prospects are turning away from the time, expense, and environmental impact of site inspections. So why not bring the site inspection to them?
Virtual Visit makes face to face presentations a snap. It's easy to customize your professional site inspection, grab your laptop, and hit the road. You can show prospects through your property, demonstrate various set-up options, and respond to their questions instantly - all without needing a web connection. And the built-in, editable text screens let you tailor the presentation to each prospect. In the boardroom, at a lunch meeting, even on a golf course - if your laptop can go there, your property can too.
Where do you want your hotel to go? Contact us today, and we'll get you there.
Questions? Check out the Sell Face to Face FAQ
Don't get us wrong - we like brochures. They're colorful, and look very nice spread out at a trade show booth or boardroom table. They even look great in the recycling bin.
The thing is, brochures and other printed collateral aren't easy or cheap to create. Your sales people have to lug them around from place to place. More often than not, they end up gathering dust in a prospect's filing cabinet or recycled rather than read. And if you update or renovate your property, you've got to make a whole new batch - and that means one more project on your jam-packed to-do list.
Virtual Visit gets you off the hook. You can create CDs of your site inspection to send out with your events package, leave behind after meetings, or hand out at trade shows. No installation is required - they just pop it in a drive, and they're ready to go. And downloadable updates let you inform prospects about renovations or new marketing initiatives without creating and mailing a new CD. You simply send them an email notice and they can download the updated information right to the CD they already have.
CDs have become the standard - so much so that they too get lost in the shuffle. Why not give your clients a more unique presentation? You can transfer your site inspection to a USB pen, memory stick, or even an iPod. While the other guys are handing out branded mugs, ballpoints and magnets, you're offering updatable, interactive corporate swag that's portable, sharable and fun to use - and keeps on selling.
Turn your third-party partners and planners into virtual salespeople by giving them a tool they can use in their own business. Your portable property can help them sell your facility to their clients, plan events, and promote their own services. You provide them with added value, and they provide you with added exposure - a win-win situation.
Put your property in your prospect's hands. Contact us today.
Questions? Check out the Sell With eSwag FAQ
It's not easy to stand out at a trade show. Attendees are suffering from information overload, and catching their attention gets harder and harder as the day goes on. Your brochures get dusty. Your coffee gets cold. And the endless loop of your standard "virtual tour" gets lost among the dozens of others that are endlessly looping in your competitors booths.
Virtual Visit cuts through the clutter with a targeted presentation that brings people to your booth - and keeps them there. You can record and automatically playback a customized tour path showcasing the facilities that are most important to the market segment in attendance. Your Virtual Visit plays on a large display with full animation of doors and elevators, and pop-up labels to indicate what area will be shown next.
But you're not limited to your pre-recorded walk-through. You can interrupt at any time to take a visitor on a customized tour, and answer any questions they have on the spot. When you're finished, you can easily return to the recorded tour path without skipping a beat.
A meeting planner stops by your booth with questions about her next event. You record a tour covering all aspects of her program, including notes for break-out sessions and specific requests. A day later, that same, self-running tour shows up in her inbox, or on her desk in the form of a CD, USB pen or memory stick. Who do you think gets her business? You or your competition? (See our eSwag feature for more details.)
Contact us today - and be a trade show superstar tomorrow.
Questions? Check out the Sell at a Trade Show FAQ